Juicy Couture is an American fashion brand known for its fun, glamorous, and trendy designs, especially its iconic velour tracksuits and bold fragrances. Viva La Juicy Couture Noir is a sultry and sensual variation of the original Viva La Juicy fragrance, offering deeper, richer notes like amber, vanilla, and wild berries, combined with a luxurious floral heart. This fragrance exudes elegance and mystery, perfect for evening wear.